In today’s capitalistic world, global business managers are faced with various issues. The case study uses the UN Global Compact and its ten principles as a substructure for debating the issues.  The text demonstrates the convergence between business and significant global problems. The issues discussed in the case are labor, human rights, the environment, bribery, and anti-corruption (Beamish, 2003). The longevity issues illustrated in the case are labor and human rights. The idea of human rights and business is among the fast-developing fields in business ethics and responsibility. The issue of human rights is durable since it champions rights to be equally enjoyed by all people irrespective of their age, sex, color, race, and nationality. Business Managers also value laborers since they play a vital role in the production process.

The Chinese Google case study sought to offer and strengthen the Google website and provide a search engine for the Chinese people. However, Google’s decision however did not go as planned. As a result, the industry’s stock fell, and protestors raised placards outside the company. Despite the failure, Google’s handled the situation excellently. It conducted its position well by publicly announcing the case. It claimed that despite the difficult decision, it was for the greater good of the people (Beamish, 2003). The idea of providing clear information to its users was a good step. With the current situation, the company’s stock market is destined to drop. In addition, most people will be limited to access vital information. Services like Gmail and Bloggers will also be inaccessible. To address the situation, making use of the internet can be the best strategy.  The internet and its progressing advancements through technology will effectively provide the appropriate means to recognize the situation.